Something truly happens when you start to speak to wine lovers about what they love about their favorite wines. And should you ever introduce them to a premier wine giveaway, stand back.
The leading wine makers will occasionally have a premium wine promotion to show new potential wine drinkers what the brand truly stands for.
Think about it…if you were a brand manager for a top wine company, your goal would be to attract as many new people towards you as you can. And by offering things for free, you run the potential of doing just that.
Running a wine giveaway properly, the wine makers must make sure those things that are given away match the quality of the wine brand. Offering things that do not live up to the “promise” of the brand could very well be a long term mistake.
Think about this for a moment, if you are running a wine promotion for a big expensive wine, your goal would be to partner with the best other luxury brands. If you are selling a $25 dollar bottle of Pinot Grigio, you had better make certain that the partnerships you are forging with your giveaway partners match the promise of that bottle.
And while it all may sound quite simple, it absolutely is something that needs to be done perfectly.
It is truly special when the best wine companies run wine promotions and partner with some of the world’s top luxury brands as a way for them to show off the cache of the wine brand. This is why you will see so many of these types of event at horse shows, at Broadway openings and of course throughout the Hollywood world.
If you are a lover of wine and all things great with the world, take a moment to find some of the newest wine giveaways.
There are literally some unreal wine giveaway options right now. Santa Margherita has just teamed with Elle Magazine in this memorable wine promotion. This article, Wine Giveaway: You Ready To Find Some Amazing Free Luxury Gifts? has free reprint rights.